Free AI visibility tool
Turn a keyword into the prompts your customers ask AI
SEO gave you keywords. AI visibility runs on prompts, the full conversational questions people actually type into ChatGPT, Claude and Perplexity. Paste one keyword, get ~15 prompts across 6 intents, with the brand-surfacing ones flagged so you know which to track. Free, no sign-up.
Straight answer
Keywords aren't prompts, and that gap is why brands go missing in AI.
A keyword is a fragment; a prompt is a question.Nobody types "standing desk" into ChatGPT. They ask "what's the best standing desk for a small home office under $300?" Longer, conversational, with context baked in. If you only know your keywords, you don't know what to track.
Not every prompt is worth tracking.Only some make an AI answer by recommending brands, and those are where you can win or lose visibility. We flag them deterministically, so you spend your tracking on the prompts that actually define your brand's presence.
It's a bridge, not a black box. Intent labels are model-inferred and we say so; the brand-surfacing flag is a transparent rule. The honest path from the SEO keywords you have to the AI prompts you can monitor.
From a keyword to trackable prompts in three steps
- 01Give
A keyword or topic
Enter what your customers actually search for: "standing desk", "best CRM for startups", "running shoes for flat feet". Optionally add your brand to keep it out of the unbranded prompts.
- 02Generate
~15 prompts across 6 intents
We write the conversational questions real people ask AI (recommendation, comparison, how-to, research, validation, transactional), not keyword fragments. Each carries a real persona or constraint.
- 03Track
The ones that surface brands
Every prompt is flagged: would an AI answer it by recommending named brands? Those are the ones worth tracking, because that's where visibility is winnable.
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Got the prompts? Make sure AI can actually read you.
Once you know what to track, check the foundations. The AI-Readiness Score grades whether AI agents can reach and parse your site, the AI Crawler Checker shows which of 34 AI crawlers your robots.txt blocks, and the llms.txt Checker validates your llms.txt. All free and server-side. New to the idea? Read what AI visibility is.
FAQ
Keywords, prompts and AI visibility — answered
- 01What's the difference between a keyword and an AI prompt?A keyword is a 2-4 word fragment built for a search box. A prompt is a full question built for a conversation, longer, with a persona and constraints ("for a small team", "under $300", "for flat feet"). AI engines answer prompts, so measuring your AI visibility against keywords measures the wrong thing.
- 02Which of the generated prompts should I track?The flagged ones, the prompts an AI answers by recommending or comparing named brands. Those are the answers you can appear in. Definitional and how-to prompts mostly return brand-free explanations; useful for content planning, not for visibility tracking.
- 03How accurate are the intent labels?The six intent labels are inferred by the AI model, so treat them as a strong hint, not gospel. The brand-surfacing flag is different: a deterministic rule, consistent every time. The paid AI Visibility Tracker validates intent against real search-intent data and ranks prompts by estimated AI-search demand.
- 04How is this different from a generic AI prompt generator?Generic generators produce text. This one is built for AI visibility: six visibility-relevant intents, your own brand excluded from unbranded prompts so tracking stays honest, and a deterministic brand-surfacing flag that separates trackable prompts from context. It exists to feed a tracker, not to write your prompts for you.
- 05Is it free?Generating prompts is free, no sign-up. You only create an account if you want to run the prompts through the AI engines over time in the AI Visibility Tracker.
These are the prompts. Now see if you're in the answers.
The AI Visibility Tracker runs your flagged prompts through 8 AI engines on a schedule, one of 14 features on the paid platform, and shows whether your brand is mentioned, cited, or beaten by a competitor.