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GEO Toolbox

Made by an SEO agency, for SEO teams

Get your brand cited by AI — ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews, AI Mode, Bing Copilot, and Grok

See where AI cites your brand, who appears instead, and what to improve next. One connected workflow for SEO teams and agencies.

Nothing charged today · 7-day free trial · cancel anytime · or get your free AI visibility score (no card)

GEO Toolbox / Citation overviewIllustrative example
Your domainexample.com
Citation overview
AI engines in this example8
Read the difference

A mention is not always a citation. See which engines actually link to your site.

Best CRM software for small businesses
Cited4/8
Mentioned2/8
Not found2/8
AI engineYour brandCited source
ChatGPTCitedexample.com/guide
PerplexityCitedexample.com/guide
GeminiNot found—
ClaudeMentioned—
AI OverviewsCitedexample.com/guide
AI ModeMentioned—
Bing CopilotNot found—
GrokCitedexample.com/guide
Interactive example · Sample data across eight AI engines.

Up to 8 AI engines, depending on your plan.

  • ChatGPT
  • Gemini
  • Perplexity
  • Claude
  • AI Overviews
  • AI Mode
  • Bing Copilot
  • Grok
  • 8 AI engines
  • 14 tools, one workflow
  • 10 free tools
  • First scan in under 2 minutes
  • Plans from $79/mo
  • Public pricing — no demo wall
  • Built by SEOs who use it daily

The workflow

Know where you stand. Know what to do next.

A visibility score is only the beginning. Connect the citations, the content gaps, and the next steps in one workflow.

GEO Toolbox / Content AnalyzerGEO Toolbox Content Analyzer result: a Citability Score of A (95/100), which AI engines cite the page and which don't, and three prioritized actions.
Content Analyzer: citability signals and recommendations. Select to enlarge.
  1. See where AI cites you — and where it doesn't

    GEO Scan runs one prompt across all eight engines; Query Fan-Out captures the dozens of sub-questions they really ask. Your domain, your competitors, every citation.

    GEO Scan
  2. Find why a page isn't cited — then fix it

    Content Analyzer grades any URL across 21 citability signals; Content Studio briefs and writes the fix. Turn a Not-found into a citation.

    Content Analyzer
  3. Win the prompts competitors are taking

    Competitor Intel tracks who's cited instead of you; Citation Interceptor and Community surface the offsite threads AI quotes — so you show up where the answer is formed.

    Competitor Intel
Explore all 14

How it works

From URL to insights in minutes.

  1. 01

    Your domain

    Paste a URL. Add competitors if you want a side-by-side.

  2. 02

    Eight AI engines in parallel

    One prompt hits ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Bing Copilot, and Grok at the same time.

  3. 03

    Your visibility report

    Score, engine-by-engine breakdown, citability analysis, competitor deltas.

Pricing

A clear starting point. Room to grow.

Start with one brand or manage client portfolios. Compare the engines, prompts, and scan frequency before you choose.

Starter

Solo SEOs going deep on one brand.

$99/mo

Billed monthly.
Or $79/mo, billed annually.

  • 1 brand · 50 prompts
  • 3 engines
  • Weekly scans
Start 7-day free trial

Plus

A second brand, more engines, one shared pool.

$199/mo

Billed monthly.
Or $159/mo, billed annually.

  • Up to 3 brands · 100 prompts
  • Pick 5 of 8 engines
  • Weekly scans
Start 7-day free trial

Growth

Agencies scaling AI visibility across lots of clients.

$499/mo

Billed monthly.
Or $399/mo, billed annually.

  • 15 client brands · 50 prompts each
  • Pick 5 of 8 engines
  • Weekly scans
Start 7-day free trial

7-day free trial on Starter, Plus, Pro, and Growth. Card required at checkout; billing starts after the trial unless you cancel.

See full pricing

The playbook

The questions AI searchers keep asking.

Short answers to the things visitors ask about generative engine optimization, AI visibility, LLM SEO, and AI citation tracking.

How do I see where AI cites my brand?
Run a GEO scan and get a visibility score from 0 to 100, verbatim citation snippets, and a side-by-side competitor read-out across all eight engines. That baseline is where every answer engine optimization (AEO) program starts.
Why isn't AI citing my pages?
Grade any URL on two scores, Citability and AI Readability: 21 signals covering schema markup, AI bot access, JavaScript rendering, freshness, and answer-first formatting, each benchmarked against the pages AI actually cites. AI crawlers can't cite what they can't read. The audit maps every signal to a specific fix.
What do I change to get cited?
Brief and draft content AI will actually quote. You get a framework-aware outline (pillar, cluster, comparison, or FAQ), an entity checklist, competitor facts coverage, and dual Structure and AI Readiness scoring. Answer-first content, built to earn citations.
How do I know my changes are working?
Run a baseline scan, ship your changes, re-scan. GEO Toolbox keeps scan history so you can see the before/after visibility score, new citation snippets you picked up, and which engines moved. Schedule weekly or monthly auto-scans to watch the trend line in Domain Overview. Indexing speed varies by engine, but every scan cycle makes progress observable.
What's the difference between GEO, AEO, and LLM SEO?
Three names for the same job: being the source AI engines cite when your customer asks a question. Generative engine optimization (GEO) covers the full workflow across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews, Google AI Mode, Bing Copilot, and Grok. Answer engine optimization (AEO) focuses on earning citations in answer engines specifically. LLM SEO is the crawler-facing work: robots.txt, schema markup, entity clarity, and bot access. GEO Toolbox covers all three.
Which AI engines does GEO Toolbox track, and why separately?
ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, Google AI Mode, Bing Copilot, and Grok. They are tracked separately because they disagree: the same prompt routinely earns a citation on one engine and nothing on another, so a single blended “AI visibility” number hides the engine that is actually costing you customers. Every scan reports each engine on its own line. Plans differ in how many run at once — Starter covers three, Plus lets you pick five, Pro runs all eight.
Can I track AI visibility in other countries and languages?
Yes — scheduled tracking runs across 29 markets. Market matters more in AI search than it did in classic search, because an answer engine will happily cite a local competitor in response to a Spanish prompt while citing you in response to the English one. Running the same prompt set per market is what separates visibility that is genuinely global from visibility that stops at a border.
Does publishing an llms.txt file get my site cited?
On the evidence we have seen, no — and we say that despite shipping both an llms.txt checker and a generator ourselves. We have found no public evidence that a major answer engine uses llms.txt as a ranking or citation input. It is cheap hygiene worth having, because agent-readiness audits look for it and it costs nothing to publish, but it is not the lever people hope it is. What demonstrably matters is whether crawlers can reach and read your pages at all, and whether those pages answer the question directly.
How is this different from rank tracking — should I stop doing SEO?
No, and the two are not substitutes. A rank tracker tells you where a URL sits in a list of links. An AI answer usually names two or three sources and never shows the list, so you can hold position one and still be absent from the answer your customer actually reads. Most of classic SEO still pays — crawlability, entity clarity, genuinely useful pages — it is just measured differently. What GEO Toolbox deliberately does not do is keyword rank tracking, backlink analysis, or site-speed auditing; keep a general SEO suite for those.
How do I check whether AI crawlers can even reach my site?
Run the Agent Readiness scan, or the free AI Crawler Checker if you only want the robots.txt answer. Blocking is more common than people expect: a WAF rule or a bot-management default can refuse GPTBot, ClaudeBot, or Google-Extended without anyone deciding to, and a page a crawler cannot fetch will never be cited however good it is. The scan also catches the quieter version of the same problem — content that only exists after JavaScript has run.
Can I prove AI search is sending me traffic?
Partly, and it is worth being precise about the limits. Connect Google Search Console and GA4 and you can see referral traffic from AI surfaces next to your organic data. What no tool can honestly give you is a complete, deterministic attribution table: some engines send no referrer, many answers are read without any click at all, and prompts are not keywords. Treat citation share as the leading indicator and referral traffic as the lagging one.
What is agent readiness, and why does it matter now?
Agent readiness is whether an AI agent — not a person, not a classic crawler — can enter your site, read it, and act on it. It is the plumbing: real HTTP status codes, content that exists without JavaScript, structured data an agent can parse, machine-readable indexes, and error pages that tell an agent where to go next. It matters now because traffic that used to arrive as a click increasingly arrives as an agent fetching a page on someone’s behalf, and a site that only works in a browser is invisible to it.
What do credits mean, and what does a scan cost?
Every plan draws on one shared credit pool that all fourteen tools spend from, so a scan, a brief and a report all draw on the same allowance. A check against a heavier engine costs more credits than a lighter one, credits refill monthly, and you can top up at any time. Starter is $99/month with a 7-day free trial. Every tier, limit, and engine count is published on the pricing page rather than kept behind a sales call.

Find out where AI is finding you.

Start with your brand. See the citations, compare competitors, and decide what to improve first.

Nothing charged today · 7-day free trial · cancel anytime · or get your free AI visibility score (no card)