Competitor Intel
Know the day they outrank you.
Track how competitors gain or lose AI citations. Content gap matrix, SERP feature ownership, and real-time threat alerts so you find out the moment a rival starts beating you in AI search.
Content gap matrix
The topics they own. You don't.
A literal spreadsheet of who gets cited where. Topics across rows, competitors across columns, a check for every site AI currently cites. Every gap on your row is a page you need to publish or rewrite.
| Topic | You | ahrefs.com | semrush.com |
|---|---|---|---|
| ai content optimization | |||
| saas content strategy | |||
| brand positioning for ai search | |||
| ai seo tools comparison | |||
| schema markup for llms | |||
| content freshness signals |
Example data — your matrix is generated from your scans.
Scan your domain to see your gapWhat's inside
Six views of the competitive field.
AI threat alerts
Find out the day it matters
Claude-powered analysis runs on every scan. When a competitor starts getting cited for a prompt you used to own, you get an alert with a 1-sentence why.
Share of voice
Who's cited, how often
Aggregated across every scan. Rank competitors by citation count, track share-of-voice week over week, and drill into which engines they own.
Content gap matrix
Topics they cover, you don't
Side-by-side matrix of topics across you and up to 3 competitors (more on higher tiers). Gaps on your row are your next-action list.
SERP feature ownership
Who wins the rich features
Track ownership of AI Overviews, People Also Ask, featured snippets, and knowledge panels across your keyword set. Movement = opportunity.
Sitemap + Ahrefs diff
What they published this week
Crawl their sitemap, diff against last scan, cross-reference Ahrefs. The new URLs most likely to trigger citation loss for you.
Co-cited neighbors
The AI citation neighborhood
Who else gets cited alongside your top competitors. Useful for backlink targets, guest post pitches, and mapping the authoritative cluster.
FAQ
Frequently asked
- 01What does Competitor Intel track?How competitor domains' AI citations change over time, which engines cite them, for which keywords, and how their AI visibility trends compare to yours. It's longitudinal tracking across ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews, and Bing Copilot, not a one-shot snapshot.
- 02How many competitors can I track?Up to three competitor domains on the current plan, with higher limits planned for upper tiers as they ship. Every tracked competitor gets side-by-side citation tracking across all six AI engines, aggregated for AI visibility trends.
- 03How is this different from the competitor comparison in GEO Scan?GEO Scan shows a snapshot for one keyword. Competitor Intel tracks trends across every keyword over time. Scan answers 'who's cited right now?' Intel answers 'who's gaining and losing AI citations month over month?'
- 04Can I see which specific pages competitors are getting cited for?Yes. The tool surfaces the exact competitor URLs that AI engines reference most frequently, plus which prompts those URLs win. That maps directly to a content gap list: pages you need to publish or rewrite to compete.
- 05How are threat alerts delivered?By email. When a competitor starts gaining citations on a prompt you used to own, an alert fires with a one-sentence analysis of why, so you can react before the citation share compounds.
- 06How often does the data update?Data refreshes with each new scan you run. More scans across more keywords builds a richer competitive picture; weekly cadence on core keywords is usually enough to catch meaningful movement early.
Track your first competitor.
Free while in beta. No credit card.