Tools & Tracking
What Are Google AI Overviews? How They Work
What Google AI Overviews are, how Gemini builds them with query fan-out, when they appear, how sources get cited, and what they mean for your site's traffic.
GEO Toolbox · Blog
Playbooks for getting cited by AI.
Research, tactics, and honest takes on generative engine optimization, AI visibility, and the future of search.
163 articles and counting.
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Articles
How AI Works
What Is Google AI Mode? How It Works
Google AI Mode is Google's conversational, Gemini-powered search. How query fan-out works, how it differs from AI Overviews, and how to turn it on or off.
Tools & Tracking
AI Brand Sentiment: How to Track What AI Says
What AI brand sentiment is, why social listening misses it, and a free method to track and improve how ChatGPT, Gemini, and Perplexity describe your brand.
Comparisons
The 10 Best Open-Source LLMs in September 2026 (Ranked)
The best open source LLMs of September 2026, ranked: GLM-5.3, DeepSeek V4, Kimi K3 and more, with licenses, real hardware needs, and every claim dated and verified.
Comparisons
Gemini 3.6 Flash vs 3.5 Flash-Lite: Which to Use (2026)
Google shipped Gemini 3.6 Flash and 3.5 Flash-Lite on July 21, 2026. Here's what each costs, how they benchmark, and which cheap Gemini model to actually use.
GEO Fundamentals
How to Get Cited by AI: What Actually Works in 2026
How to get cited by AI: what actually determines citations in ChatGPT, Perplexity, Gemini and AI Overviews - the evidence, the myths, and a 30-day plan.
AI Engines
What Is Qwen3.8-Max? Alibaba's 2.4T Flagship
What is Qwen3.8-Max? Alibaba's 2.4T-parameter flagship: the published benchmarks, the independent ones, API pricing, and the open-weights promise.
How AI Works
How to Run an LLM Locally (2026 Guide)
Run a large language model on your own Mac or PC. A practical guide to hardware, tools, quantization, setup, using it for coding, and whether it's worth it.
Comparisons
Semrush vs Ahrefs (October 2026): What the Data Says
We ran Semrush and Ahrefs on the same three sites, twice, twelve days apart, and checked both against Google Search Console. Here's where they disagree, and which numbers to trust.
Tools & Tracking
How to Track Brand Mentions in AI Search
How to track brand mentions in AI search: a free method that works, the metrics that matter, how many times to run a prompt, and when a tracker is worth it.
Crawlers & Agents
What Is an XML Sitemap? Format, Limits, and How to Find One
What an XML sitemap really is, which tags Google still uses in 2026, how to find and validate one, and whether it helps rankings or AI search.
Tools & Tracking
Kimi API Pricing September 2026: Cost, Keys, and Limits
What the Kimi API costs in 2026: per-model pricing, the $1 minimum, rate-limit tiers, and the endpoint split that quietly returns a 401 on a valid key.